Understands the concepts and actions needed to determine client needs and wants and respond through planned, personalized communication that influences purchase decisions and enhances future business opportunities.
Standards Structure
Content Standards are listed at the top of the list and are the general statements of what students need to know and be able to do.
Topics are listed below the standards and further clarify a specific area of the standard.
Topic 20.1: Acquire a foundational knowledge of selling to understand its nature and scope.
Topic 20.2: Acquire product knowledge to communicate product benefits and to ensure appropriateness of product for the customer.
Topic 20.3: Understand sales processes and techniques to enhance customer relationships and to increase the likelihood of making sales.
Topic 20.4: Utilize sales-support activities to increase customer/sponsor satisfaction.
Topic 20.5: Employ sales processes and techniques to enhance customer relationships and to increase the likelihood of making sales.
Topic 20.6: Implement support activities to facilitate the selling process.
Topic 20.7: Understand, perform pre-sales of, and complete the sales process to show command of their nature and scope.
Calculation Method for Standards
Standards are larger groups of related student competencies. So the Standard Score is a calculation of all the related student competencies. So click on the student competences identifiers name below each Standard to access
the learning targets and proficiency scales for each Disciplinary Core Idea's related Performance Expectations.
