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MKT-HS.03.T03.05

MKT logo
(MKT) Standard 03: Customer Relations
[Topic 3] Reinforce company's image to exhibit the company's brand promise.

MKT-HS.03.T03.05 Identify factors affecting customer service practices in hospitality and tourism.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex



MKT-HS.03.T03.06

MKT logo
(MKT) Standard 03: Customer Relations
[Topic 3] Reinforce company's image to exhibit the company's brand promise.

MKT-HS.03.T03.06 Identify factors associated with positive customer experiences.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex



MKT-HS.03.T03.07

MKT logo
(MKT) Standard 03: Customer Relations
[Topic 3] Reinforce company's image to exhibit the company's brand promise.

MKT-HS.03.T03.07 Anticipate unspoken customer needs.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex



MKT-HS.03.T03.08

MKT logo
(MKT) Standard 03: Customer Relations
[Topic 3] Reinforce company's image to exhibit the company's brand promise.

MKT-HS.03.T03.08 Accommodate special needs/specific requests of customers.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex



MKT-HS.03.T03.09

MKT logo
(MKT) Standard 03: Customer Relations
[Topic 3] Reinforce company's image to exhibit the company's brand promise.

MKT-HS.03.T03.09 Deliver positive moments of truth.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex



MKT-HS.03.T04.01

MKT logo
(MKT) Standard 03: Customer Relations
[Topic 4] Understand the nature of customer relationship management to show its contributions to a company.

MKT-HS.03.T04.01 Discuss the nature of customer relationship management.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex



MKT-HS.03.T04.02

MKT logo
(MKT) Standard 03: Customer Relations
[Topic 4] Understand the nature of customer relationship management to show its contributions to a company.

MKT-HS.03.T04.02 Explain the role of ethics in customer relationship management.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex



MKT-HS.03.T04.03

MKT logo
(MKT) Standard 03: Customer Relations
[Topic 4] Understand the nature of customer relationship management to show its contributions to a company.

MKT-HS.03.T04.03 Describe the use of technology in customer relationship management.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex



MKT-HS.04

CTE-MKT logoMKT-HS.04 Standard 04:

Economics

Standards Structure

  • Content Standards are listed at the top of the list and are the general statements of what students need to know and be able to do.
  • Topics are listed below the standards and further clarify a specific area of the standard.
    • Topic 4.1: Understand fundamental economic concepts to obtain a foundation for employment in business.
    • Topic 4.2: Understand the nature of business to show its contributions to society.
    • Topic 4.3: Understand economic systems to be able to recognize the environments in which businesses function.
    • Topic 4.4: Acquire knowledge of the impact of government on business activities to make informed economic decisions.
    • Topic 4.5: Analyze cost/profit relationships to guide business decision-making.
    • Topic 4.6: Understand economic indicators to recognize economic trends and conditions.
    • Topic 4.7: Understand global trade's impact to aid business decision-making.

Calculation Method for Standards

Standards are larger groups of related student competencies. So the Standard Score is a calculation of all the related student competencies. So click on the student competences identifiers name below each Standard to access the learning targets and proficiency scales for each Disciplinary Core Idea's related Performance Expectations.


MKT-HS.04.T01.01

MKT logo
(MKT) Standard 04: Economics
[Topic 1] Understand fundamental economic concepts to obtain a foundation for employment in business.

MKT-HS.04.T01.01 Explain the concept of economic resources.

Proficiency Scale

The student can ...
1 Beginning
... with help, demonstrates a partial understanding of some of the simpler details and processes (Score 2.0 content) and some of the more complex ideas and processes (Score 3.0 content).
Start

2 Developing
... demonstrates no major errors or omissions regarding the simpler details and processes but exhibits major errors or omissions regarding the more complex ideas and processes (Score 3.0 content).
Simple

3 Proficient
“The Standard.”
... demonstrates no major errors or omissions regarding any of the information and processes that were end of instruction expectations.
Target

4 Advanced
... demonstrates in-depth inferences and applications regarding more complex material that go beyond end of instruction expectations.
Complex




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